Transmedia

DEFINING DISTRIBUTION, BUILDING STRATEGIC COMMUNICATIONS

AND REACH AUDIENCE ENGAGEMENT

Transmedia projects

Transmedia projects has an “outreach and strategic communications” aim.

It is the way that filmakers tell the world about their film.This step is critical in making social change. If your film is out in the world, but nobody hears about or sees it, your chances of making a real social impact disappear. Even more so than distribution, outreach and strategic communications must begin well before the film’s completion. Under the old models, tactics to reach audiences were timed right before or upon the lm’s release.

Now, we know it needs to hap-pen long before that. Luckily, the growing eld of online social networking tools makes this ef cient, easy, and inexpensive.

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Dream it.

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It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.